HMSHost Corp. has been using chalkboards to spread goodwill at Chicago O’Hare International (ORD) and Seattle-Tacoma International (SEA) ahead of Valentine’s Day.
Giant chalkboards have been placed in the airports for travelers to share their thoughts on love and read those of others. Chalkboards will also be up later this week at Nashville International (BNA), Orlando International (MCO) and Dallas/Fort Worth International (DFW).
The company is also encouraging travelers at other airports to share their stories on social media with the hash tag #HMSHostLove. HMSHost will put together a video montage of the messages and passenger interviews that will be released near Valentine’s Day.